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For all our tech and talk, most urban Indians don’t go for a health check until something hurts.
It’s not because they don’t care — it’s because our cities make prevention hard.

Why people skip screenings

• No time: Clinics work 9 to 5, just like everyone else.
• Confusion: People aren’t sure which tests they need or how often.
• Cost worries: Fear of “hidden charges” or expensive follow-ups.
• Stigma: Especially around mental and women’s health.
• No follow-up: Results often sit in emails, not action plans.

Studies have shown that in India, screening rates for common conditions like hypertension and cervical cancer remain low, even in metros — not for lack of awareness, but for lack of access that feels doable.

What works better

Here’s what actually changes behavior:

• Built-in checkups: Workplaces and colleges that make health checks opt-out, not optional.
• Transparent pricing: No mystery bills, no fear.
• Weekend & evening clinics: Realistic timing for real lives.
• Women-first access: Comfortable, private, quick.
• Smart reminders: Notifications tied to pay cycles or semester breaks.

Cities thrive when people do — and prevention is the smartest investment any institution can make.
CosmoHealth21 is building systems that make health checks as normal as meetings. Come see how cities can make prevention part of daily life.